Telstra, Australia's largest network, has more coverage in more places. To bring this to light, rather than making one big spot, we created 26 small films, each representing lesser known regional towns where it's better on a better mobile network.

The stop-motion films starred native flora, animals and critters as the embodied real Australian characters, and were brought to life by Director Jeff Low and Animation Director Tobias Fouracre (Isle of Dogs and Fantastic Mr Fox).